Building our website

We are starting small. Using the best tools at our disposal.

To give form to the vision. A key component is this website.

Using ghost.io, it allows us to build a community.

I was delighted to find the Singapore theme. I wanted a theme that has a really clear structure for the landing page - Hero / Featured / Latest. And this theme ticked the box.

Looking into the creator of the design, I discovered more I liked about it.

The theme was created by Trong Nguyen. He says of himself:

"I’m Trong, a product designer no one knows, based in Singapore, from Vietnam. My parents are farmers, and my house is in a small village. My childhood is with nature, and that’s why I love to call this 🌱 A digital garden."

And I liked what he said about his approach to design:

"I see beauty as a function—intuitive, purposeful, and precise. 
AI doesn't replace design skills; it amplifies them. But without mastering design fundamentals, we only amplify mediocrity. 
There’s too much clutter out there. I aim for fewer & better designs that truly work. 
Less, but better.